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UID:events.uid.5228@www.discovernikkei.org
DTSTART:20161217T000000Z
DTEND:20161217T000000Z
DESCRIPTION:Flamboyant and eccentric\,&nbsp\;<strong>Haruki Kadokawa</stron
 g>&nbsp\;transformed the film and media industry by marketing his films th
 rough what he called "media mix." From Haruki's wildly successful entry in
 to film production to the turn towards marketing idols and his spectacular
  self-promotion\, Kadokawa films created the template for the postmodern\,
  anything-goes Japanese pop culture of the 1980s. Later\, his brother Tsug
 uhiko radicalized the media mix model by changing the very way media is co
 nsumed. In this free talk\, series curator&nbsp\;<strong>Alexander Zahlten
 </strong>&nbsp\;introduces some key moments in Kadokawa's shaping of Japan
 ese popular culture from the 1970s to today.&nbsp\;\n<em>Approx. 60 min. T
 his event is free with the purchase of a ticket to any film in the series.
  Seating is limited. Ticketholders will be accommodated on a first-come\, 
 first-served basis.&nbsp\;\n</em>\nPart of&nbsp\;<a href="http://www.japan
 society.org/page/programs/film/pop-goes-cinema-kadokawa-film-series"><stro
 ng><em>Pop! Goes Cinema: Kadokawa Film &amp\; 1980s Japan</em></strong></a
 >.
DTSTAMP:20240419T045321Z
SUMMARY:Kadokawa &amp\; The Shaping of Japanese Popular Culture
URL:/en/events/2016/12/17/kadokawa-the-shaping-of-japanese-popular-culture/
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